What are the methods of sale to choose from?

There’s more than one way to sell your property – and you may have a preference of how you’d like to go about it. Here are the most common methods of selling a home.

This is a popular way to buy and sell property. You set a reserve price with your agent (the minimum price you will sell your property for) and the agent conducts the auction on the specified date. There are laws for conducting an auction, so it is better left to a professional! If bids don’t reach your reserve price, your agent may negotiate with the highest bidder on your behalf.

Auctions can result in a higher price for your property as there can be a sense of urgency and competition amongst buyers, however the prospect of an auction can also put buyers off. It’s important to discuss with your agent what the best way to sell your property is for you.

Private treaty
A sale by private treaty means you offer the property to the market at a listed price and invite offers from interested purchasers. When offering a property for sale by private treaty you have the ability to vary the price whilst it is on the market and you will also have the opportunity to consider each individual offer from potential purchasers.

Your real estate agent will be able to offer advice on realistic selling prices and you can amend the details in your signed Agency Appointment form if required, by variations which must be in writing and signed and dated by both you and the sales representative.

Although the exact time frame will depend on market conditions, a sale by private treaty could take longer than a sale by auction, and it could involve more negotiation.

Yet the number of offers you receive gives you and your agent important feedback on the accuracy of your sale price. Rather than waiting for the results of an auction to make adjustments, you can afford to be more flexible with your pricing plan.

A tender is a very formal sale process, which requires potential buyers to submit a proposal in response to the request to the owner’s advertised tender.

Expressions of interest
An expression of interest is similar to a private sale/treaty however a formal written offer must be submitted for the property by a specific date.

Off-market sales
Although a competitive marketing and sales process is normally the best way to achieve the highest price for your property, sometimes, there are good reasons to sell your home without opening it up to the market.

Maybe you are just not comfortable with an open home process, maybe you have someone living in the property who is unwell or perhaps you just want to skip the fuss. While all agents typically sell homes on the open market, some agents may have premium buyers who may have simply missed out on other properties.

Quick tip

More than simply running a “buyer database”, a good agent will work closely with these premium buyers and assist them to purchase off-market properties by matching their interest with a confident and premium offer.

This assists the premium buyers to secure the property with little-to-no competition where they are prepared to pay for that opportunity. The process may secure a good offer for the selling client to release the property without needing to expose it to the open market.